TOKYO -- Balmuda, an appliance company known for its minimalist-design toasters, will debut smartphones in Japan as early as November, promising to offer a product that stands out in a crowded market.
The Tokyo fabless company will design and develop handsets, outsourcing production to manufacturing partner Kyocera. The 5G-ready Android phones will be available exclusively through wireless carrier SoftBank Corp., and models without SIM cards will be offered as well.