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Toyota and Suzuki to supply cars to each other in India

Japan's No. 1 automaker seeks partnerships to penetrate emerging markets

Toyota Motor and Suzuki Motor plan to release joint developed electric vehicles in India around 2020.   © Reuters

TOKYO -- Toyota Motor will mutually supply cars in India with market leader Suzuki Motor starting in 2019, Nikkei has learned, as the company seeks to build a foothold in emerging markets.

Emerging nations will comprise nearly 60% of global auto sales in 2021, according to an industry research agency. But only about 40% of Toyota's global sales came from these areas last year, and the automaker controls less than 10% of the market in countries like India, Russia and Brazil. As sales level off in the U.S. and Japan, Toyota must find a way to penetrate emerging markets.

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