ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Companies

Exclusive: Apple cuts iPhone production plan by 10%

New year opens on gloomy note after company's recent shock downgrade

This is the second time in two months that Apple trimmed its planned production, which applies to all new iPhone models.   © Reuters

TAIPEI -- Apple is cutting its current production plan for new iPhones by about 10% for the next three months in a sign that the U.S. smartphone maker is expecting a further hit this year, just a week after its market-shaking revelation that it would miss revenue forecasts at the end of 2018.

Apple late last month asked its suppliers to produce fewer of its new iPhones than planned for the January-March quarter, sources with knowledge of the request told the Nikkei Asian Review. It is the second time in two months that the U.S. company has trimmed its planned production for the flagship device.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more